•    HOME   
•    NEWS   
•    BUSINESS   
•    INTERNATIONAL   
•    TECH   
•    SPORTS   
•    LIFE & TIMES   
•    OPINION   
•    MY JAKARTA   
•    BLOGS   

New York. Kira Marchenese works in online communications and so she arrived on a business trip to New York last week equipped with all the gadgets that might be expected: personal smart phone, work smart phone, laptop, iPod touch.

Problem is, her hotel room had too few outlets to keep the darned devices charged. “I unplugged the lamp and still couldn’t do it,” she noted ruefully. “At least half the things I’m carrying right now are just dead hunks of metal.”

And so, though communications is her world, Marchenese has no plans to rush out and buy the iPad, Apple’s new tablet device unveiled with much fanfare a week ago. She just does not see the need for yet another gadget.

Nor does Ray Bowman, a self-described “technojunkie” who lives on a farm in Kentucky, raising sheep some 60 miles from the two nearest Apple stores.

Bowman spent last Wednesday eagerly following news of Apple chief Steve Jobs’s presentation, by Twitter, Facebook and wherever else he could find it. “I can’t wait to see what this puppy is capable of,” he enthused beforehand. And yet by Thursday, he had decided not to jump in, even though he still plans to swing by the Louisville, Kentucky, store when the iPad is in, just to examine it in his own hands.

“I’ve seen the hype and the after-hype,” said Bowman, 58, and executive director of a nonprofit organization. “I’ll stick with my netbook. Right now, I can’t see making the switch.”

Marchenese and Bowman use at least seven devices between them. Are they indicative of a cultural tipping point, a sense of general gadget overload? Steve Jones, a historian of technology, has seen signs of it and believes it is at least partially connected to the state of the economy.

“I think we’re at the point where we’re getting a little more mileage out of our old gadgets, being a little more budget-conscious,” says Jones, a professor at the University of Illinois at Urbana-Champaign. “There’s a significantly growing culture of people tweaking their old technology to keep it useful,” Jones says. “For some, it’s actually a point of status now to get more mileage out of their gadgets.”

How many gadgets do we own, anyway? The average teen has 3.5, according to figures compiled in September by the Pew Research Center. Adults between 18 and 29 averaged nearly four gadgets, those between 30 and 64 just under three.

Seen from another vantage point, the average household owns about 24 electronic gadgets, according to the Consumer Electronics Association.

It is not be surprising, then, that consumers are getting more difficult to convince with each new gadget that comes along.

“The last decade was defined by mass adoption,” says Sean Dubravac, the association’s director of research. “We loaded up. The next decade will be defined by refinement and a refocus on usability and functionality.”

Debby Abbott sees it both ways. “I’m a technogeek,” confesses the 48-year-old college administrator, who followed Apple’s presentation on Wednesday and pronounced herself “salivating” over the iPad. Abbott plans to get one eventually. First, she wants to wait for the second generation, when the kinks have been worked out and the price, now $499 and up, may be lower.

She has decided to wait until her 8 1/2-year-old iBook finally crashes, which she expects (and maybe hopes) to happen soon. Finally, she is awaiting this year’s income tax refund.

“I’m frightened I want this,” says Abbott. “With the monthly fee for my iPhone, it’s getting to the point where the average person can’t afford this stuff.”

For others, it is a matter of scarcity, if not of money, of time — time to set up and really learn how the things work. But, it is the excitement that takes over when a cool new toy emerges, says Jeffrey Cole, director of the Center for the Digital Future at the University of Southern California.

“Yes, we are really deviced out, tired out, overburdened,” Cole says. “And all that goes out the window when a must-have device appears. We still fall for this stuff.”



Associated Press