By Coach Cynthia | 8:28am May 16, 2012
If you want cost-effective marketing, you need to know the three most important numbers in creating a marketing campaign. After all, marketing is math, not art. If you don’t measure the numbers in creating marketing campaigns, you may end up spending marketing money instead of investing it for higher returns.
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Cost Effective Marketing for Small-Medium Enterprises
By Coach Cynthia | 8:11am May 9, 2012
If you own a small- or medium-sized enterprise, you probably don’t have a big marketing budget. Therefore, your marketing strategies need to be cost-effective. Larger corporations can afford to spend a lot of money on displaying just a big logo and slogan, but SMEs can’t.
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By Coach Cynthia | 1:16pm May 2, 2012
People buy a franchise hoping to make money faster and easier, but often the reverse is true. Instead of making lots of money, they end up paying regular franchise fees whether or not they are profitable. In my opinion, franchises are still good investments, but you must know two things: how to select a franchise and how to make money from it.
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By Coach Cynthia | 10:52am Apr 23, 2012
Why should customers pay more for your products/services? Think about: Unique Selling Point (USP) and guarantee.
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By Coach Cynthia | 10:42am Apr 16, 2012
Consistency is created through people and systems. On the people side, have you recruited the right type of people to do the job? On the systems side: Rules, Processes, Tools.
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Is Life Getting Expensive? Let’s Make More Money
By Coach Cynthia | 10:35am Apr 4, 2012
You can’t avoid the fact that things are getting expensive. Although the House of Representatives on Friday rejected the plan to raise the price of premium subsidized fuel, the government still can increase the fuel price in the near future. Therefore, you can spend time to fight it or try to think of more ways to make money.
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Learning Entrepreneurship at School Gives Kids Better Future Prospects
By Coach Cynthia | 8:16am Mar 20, 2012
In December 2011, we started an entrepreneurship game. We split the chosen 20 kids into 10 teams. I invested Rp 50,000 ($5.55) per team as startup capital. Their job is to increase the cash of the company in the fastest way possible. Progress was monitored weekly and the kids have been very responsible with their reports. In these two months, they’ve had coaching sessions from me about mind-set, sales techniques, and marketing strategies.
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A Clear Vision Drives You to Go Further in Business
By Coach Cynthia | 9:44am Mar 17, 2012
Remember, behind every business goal is a life goal. You build this business to have a better life. So what is the life you want? Being clear on your life goal gets you excited to achieve your business goal.
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Are You an Entrepreneur or Employee-Minded Business Owner?
By Coach Cynthia | 10:34am Mar 7, 2012
Eighty-percent of businesses fail within 5 years because owners only create a job for themselves, not a business that can eventually run on autopilot. What's the difference between thinking like an entrepreneur and an employee in building a business?
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Resolving Conflicts Between Business Partners
By Coach Cynthia | 10:49am Feb 28, 2012
If you’re working in a partnership, your relationship with your partner can make or break the success of your business. Unresolved conflict at this level is a waste of time, money and emotions. And if your partnership is stressing you out, this is the first area that you need to turn your attention to.
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OTHER BLOGS
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@BilboBaggins: Must admit I am defensive. I am defending my and many other fellow hijab-ers' right not to be called an "oppressed, marginalized, 7:10pm | Hijab, Misunderstood Symbol of...
@OVOxo: Did I say anything near blaming women for not covering up? You've jumped into a wrong conclusion. My personal view on that matter is -unfo 6:01pm | Hijab, Misunderstood Symbol of...
I respect women regardless of what they wearing . It 's not about that in Muslims world, it's about covering the part of the body that should no 5:07pm | Hijab, Misunderstood Symbol of...
A very simplistic analysis of the subject and very defensive at that. In almost all islamic states women ARE forced to wear head covering so 2:59pm | Hijab, Misunderstood Symbol of...
Yeah but by wearing your hijab you are in a way stipulating that it's the women's responsibility to cover up as to not be harassed by us men. You
